We have been compelled to bring out our gemmologist to help shed light on some facts and clarify a few misconceptions surrounding lab grown diamonds. Primarily, whether lab grown diamonds retain their beauty forever or not, which they certainly do. We have been made aware about a couple of fake articles circulating online, which are nothing but sad attempts by few a rapidly fading companies that are trying to resist the huge change the diamond industry is currently going through. As we can all agree, Lab grown diamonds are fully disrupting the ancient and slow-moving diamond industry and even more significantly, it is the first time in its history where technological advances have made a real impact on the consumers and most importantly the environment.
LAB GROWN DIAMONDS ARE FOREVER
Most people have heard the great decades old marketing slogan by De Beers “Diamonds Are Forever”. Well, ironically to their displeasure, lab grown diamond’s beauty will last forever too. The reason is due to both having the same exact chemical composition, as both are made of the purest carbon. The only real difference being is that one comes to the Earth's surface and then gets torn out of the ground, inflicting massive trauma to the earth and its inhabitants along the way. The other comes cleanly from incredibly high-tech laboratories through the use of advanced material science and physics.
The colour in lab grown diamonds Spain will stay the same forever, a claim fully backed by science. However, the hatred, and especially, fear from the mined diamond industry towards lab grown diamonds gave birth to a few fake and misleading articles making the rounds, spreading false statements such as: “lab diamonds change in colour” and the likes. They are simply false claims, and nothing more than malicious statements made desperately against the new emerging industry.